Smashing Boxes | 12.23.14 | Insights

A New UI For Santa’s Sleigh!


  • Android
  • Design
  • UX

Each Christmas Eve, Santa Claus straps on his boots, harnesses his reindeer, and kisses Mrs. Claus goodbye before racing West across the globe to deliver presents to millions of children. The scientific community understands this feat to be the product of magic. Yet, Santa’s magic isn’t foolproof, and it only works when kids believe in the spirit of Christmas. Santa’s previous Sleigh System was built in the 90’s and was in need of serious upgrades. So when Santa approached us with the opportunity to build a new User Interface for his sleigh, we were delighted to help out.

Santa at Smashing Boxes HQ | Smashing Boxes Blog

Time was of the essence! So, we assembled a top notch team of UI designers and Android developers and invited Santa to visit our office.

Raleigh Shows Santa his Sketches | Smashing Boxes Blog

After some collaborative sketch sessions and usability testing, we set to work creating an interface that would provide Santa with critical performance stats and hands-free navigation.

Santa Attends a Client Meeting | Smashing Boxes Blog

We employed some technological magic of our own. Our solution automatically selects Santa’s best flight path based on weather conditions, commercial flight paths, and bird migration patterns. At a glance, Santa can view upcoming deliveries, time remaining until sunrise, and if a child has been naughty or nice. Santa and his reindeer’s safety is of utmost importance so we built in functionality that allows him to see energy reserves of his reindeer, turn on Rudolf’s nose in poor conditions, and enjoy hands free communication with Mrs. Claus and the elves. To create the UI, our designers used icons created by Iconsmind, Paul Stevens, and Matt Brooks. Want to take a closer look? You can download the source file on Dribbble.

Santa's Sleigh UI | Smashing Boxes Blog

Of course, after all the hard work was done, there was still time for some fun!

Pouring a Beer for Santa | Smashing Boxes Blog

If you’ve been good this year, our robust and powerful app will seamlessly guide Santa to your house. If you’ve been bad, well…that’s on you.


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